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March 6th, 2015
Welcome to Database of the Week. This feature from the Roland G. Parrish Library of Management & Economics is intended to give you a brief introduction to a database that you may not know, with only basic information to get you started. Hopefully, you will be tempted to explore this or other databases.
This Week’s Featured Database: Investext, from Thomson Reuters
Find it: www.lib.purdue.edu/parrish, Under the column headed Collections, click on List of Business Databases. This database only works in the Internet Explorer browser.
Description/focus: Investext is a database of analyst reports from major investment banks and other investment advisors. It is a segment of the larger database, Thomson One. Written by analysts at more than 1,600 investment banks and independent research firms, Thomson Reuters embargoed research collections offer analysis of companies, industries, products and markets across the globe. The reports, embargoed for an average of 14 days from production, provide insight, including forecasts and opinions, from the most sought-after industry experts.
Start with this hint: Choose Investext from the list of business databases to be taken to the Thomson One database interface. To find investment analyst reports hover over Company Views at the top of the page, then over Research, and then choose Company Research. By default, you may be given a company’s analyst reports. Click Advanced Research Page on the right hand side of the window to see search options and to search for another company. On this page, type YUM in the company box, click on YUM BRANDS, INC and click Search at the bottom of the page. You will be provided with a list of analyst reports on this company. From here, you can export the list of reports, browse and download whole reports, or download specific parts of a report.
Click here to see the basics of searching Investext.
Why you should know this database: Investment analyst reports are an important document for analyzing a company. These documents are not easily found free on the web.
How this will help students: The analysis is useful for competitor research as well as for interview preparation.
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Database of the Week comes to you from the Roland G. Parrish Library of Management & Economics. If you would like more information about this database, or if you would like a demonstration of it for a class, contact parrlib@purdue.edu. Database of the Week is archived at https://blogs.lib.purdue.edu/news/category/MGMT/. For more Purdue Libraries news, follow us on Twitter (@ParrishLib).
Feedback is always welcome. If you would like us to promote your favorite database, send an email to mdugan@purdue.edu.
Filed under: database, general, MGMT