Purdue Libraries and School of Information Studies News

MEL’s Database of the Week for 3/25/11

March 25th, 2011

Welcome to Database of the Week — a feature from the Management & Economics Library (MEL).  These weekly database snapshots will give you basic information about our most relevant and beneficial online resources.

If you have a suggestion for a database or research topic that should be covered, please let us know.

Database name: Frost Market Research, from Frost & Sullivan.

Link: www.lib.purdue.edu/mel, in the pull down Quick Access to Business Databases alpha list right below the Libraries’ search box.

Description/focus: Frost Market Research delivers business intelligence research in several broadly named industries, ranging from Aerospace to Communication Technologies, to Healthcare, to Energy and Power Supplies, and others.

Start with this hint: Frost Market Research requires the one-time download of the Citrix Client to your PC or laptop.  This is a simple process and we provide the tool to do so when you click on the Frost database link.  On the F&S landing page for Purdue users, you’ll see a list of Communities such as Electronics & Security and Healthcare.  Try Healthcare and note the list on the right for Sub-Communities such as Pharmaceuticals & Biotechnology and Medical Devices.  Also note the tool on the right labeled Bring me here when I login… very handy if you find the page directly applicable to your research.  Back at the first page, click on Sitemap to find a list of Industries & Markets. Click on Chemicals, Materials & Food and see a display of reports including case studies. For an example of a more specific search, go to Advanced Search and enter “healthcare,” then in the phrase box enter “business intelligence.”  Sort by date and then select the first report to get the titles of the available sections.

Why you should know this database: In Frost Market Research, navigation can be unwieldy, but the reports are timely and include notes on methodology.  The reports cover global trends, current industry trends, drivers and restraints, opportunity analysis, the competitive landscape, challenges and conclusions.

How this database can be integrated into the curriculum: Frost Market Research reports include sections on trends, competitive environment, and key industry participants..

Cost: The subscription to Frost is paid annually by the Krannert School of Management.

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Database of the Week comes to you from the Management & Economics Library (MEL). Our intent is to give you a brief introduction to a database that you may not know.  If you would like more information about this database, or if you would like a demonstration of it for a class, contact kranlib@purdue.edu.  Database of the Week is archived  at https://blogs.lib.purdue.edu/news/category/MGMT/.  For more Purdue Libraries news, follow us on Twitter (@PurdueLibraries).

If you would like us to promote your favorite database, send an email to mdugan@purdue.edu.