Purdue Libraries and School of Information Studies News

Featured Database: Plunkett Research

August 29th, 2023

Parrish Library’s Featured Database will give you a very brief introduction to the basic features of one of our specialized subscription databases. This time we’re featuring Plunkett Research, brought to you by Plunkett Research, Ltd.

Focus

Plunkett Research offers business intelligence, industry trends, statistics, market research, and company lists. Detailed industry reports and company profiles are also available.

Access

The List of Business Databases is the alphabetical list of the databases specially selected for those in a business program of study. Access the databases off-campus with your Purdue Career Account.

Tutorial

Click Getting Started with Plunkett Research to watch the basics of using this database or check out our interactive tutorial to try it out yourself!

Related Resources

Some other resources you might want to explore are:

• BCC Market Research contains marketing research reports, industry reviews, newsletters, and conferences for competitive business intelligence.
• IBISWorld Industry Reports includes granular level industry-specific titles on over 700 US industries in the US economy.

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Featured Database comes to you from the Roland G. Parrish Library of Management & Economics. If you would like more information about this database, or if you would like a demonstration of it for a class, contact parrlib@purdue.edu. Also let us know if you know of a colleague who would benefit from this, or future Featured Databases.

Since usage statistics are an important barometer when databases are up for renewal, tell us your favorite database, and we will gladly promote it. Send an email to parrlib@purdue.edu.