May 6th, 2024
Parrish Library’s Featured Databases series will give you a very brief introduction to the basic features of one of Purdue Libraries’ subscription resources. This edition will feature Mintel, brought to you by Mintel Group Ltd.
Mintel contains market research reports and consumer data: primarily B2C (business-to-consumer) categories like food and drinks, travel, beauty and personal care, pets, household goods, and retail and apparel.
The List of Business Databases is an alphabetical list of databases filtered to those most applicable to business, entrepreneurship, and hospitality and tourism management programs of study.
Click Getting Started with Mintel to watch the basics of using this database.
Featured Database comes to you from the Roland G. Parrish Library of Management & Economics. If you would like more information about this database, or if you would like a demonstration of it for a class, contact parrlib@purdue.edu.
Want to see a specific database promoted in an upcoming edition? Send an email to parrlib@purdue.edu and we will gladly promote it.
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