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Purdue Libraries and School of Information Studies News

MEL’s Database of the Week for 10/15/10

October 15th, 2010

Welcome to Database of the Week — a feature from the Management & Economics Library (MEL).  These weekly database snapshots will give you basic information about our most relevant and beneficial online resources.

This Week’s Featured Database: Purdue e-Pubs, from Purdue University Libraries, in recognition of Open Access Week October 18-25.

Link: http://docs.lib.purdue.edu/

Description/focus: Purdue e-Pubs is the Purdue Libraries–sponsored open access database of articles and other scholarly documents produced by members of the Purdue University community.

Start with this hint: Purdue e-Pubs is similar to other article databases with options for a simple keyword search or advanced search.  What makes it different, though, is the link on the left labeled Submit Research.  If you have published an article and have retained your author rights, you can add it to the Purdue Libraries digital collection and make your paper freely available online. Click on Submit Research, select your department from the resulting list, and create your account.  Don’t see your department?  Contact Professor Mark Newton, Purdue’s Digital Collections Librarian, who will help your department or research center establish an e-Pubs collection. Mark is also available to answer any questions you may have about Purdue e-Pubs, support for open access scholarship at Purdue, or tools for retaining publication copyright.

Why you should know this database: All publishing Purdue researchers have the opportunity to contribute research articles to the digital collections of the Purdue University Libraries through Purdue e-Pubs.  When you contribute, you can receive a monthly e-mail telling you how many times your articles have been downloaded. Purdue e-Pubs is also the publication platform for several peer-reviewed, electronic journals published through the Purdue University Press. A recent notable addition to Purdue e-Pubs through the Press is Global Business Languages.

How this database can be integrated into the curriculum: The work of Purdue University undergraduate and graduate students may also be deposited if the appropriate collection has been established. See, for example, the  CFS Honors Program Undergraduate Theses and the College of Technology Directed Projects.  Contact Professor Mark Newton for more information about student work and Purdue e-Pubs.

Cost: Purdue Libraries pays an annual maintenance fee for the Digital Commons repository platform.

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Database of the Week comes to you from the Management & Economics Library (MEL). Our intent is to give you a brief introduction to a database that you may not know.  If you would like more information about this database, or if you would like a demonstration of any database for a class, contact kranlib@purdue.edu.   Database of the Week is archived  at https://blogs.lib.purdue.edu/news/category/MGMT/.  For more Purdue Libraries news, follow us on Twitter (@PurdueLibraries).

If you would like us to promote your favorite database, send an email to mdugan@purdue.edu.


Alumnus Roland Parrish puts Libraries’ project on fast track with $2 million gift

October 14th, 2010

WEST LAFAYETTE, Ind. – Roland Parrish has plenty of experience setting the pace, both as a successful Purdue University student-athlete and as an entrepreneur. Now Parrish is sharing his winning ways with a $2 million leadership gift to support the $4.2 million Management and Economics Library renovation project.

Roland Parrish

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When complete in early 2012, the Roland G. Parrish Library of Management and Economics will stand as a prototype state-of-the-art library, laboratory and learning commons. He will be honored with a Pinnacle Award, the highest recognition for philanthropic contributions to the university, during an invitation-only ceremony at 3 p.m. Friday (Oct. 15) at the library that will bear his name.

“My experience at Purdue was very positive, and my success speaks to the quality of education I received at the university,” said Parrish, who graduated from Purdue in 1975 with a bachelor’s degree in industrial management and earned a master’s degree in management in 1976.

Parrish is the president, CEO and owner of Parrish McDonald’s Restaurants Ltd., which owns 25 McDonald’s franchises in North Texas. The average franchisee owns five restaurants. His company consistently makes Black Enterprise magazine’s BE 100 as one of the Top 100 Black Owned Businesses in the United States — another goal he had set and quickly met.

He was elected in September as the 2011-12 chairman and CEO of the National Black McDonald’s Association, a 38-year-old organization that represents 300 franchises and 1,350 restaurants with a combined sales of $2.7 billion. While he was vice chair for OPNAD, the national owner/operator’s advertising fund, from 2003-05, he chaired a team that helped spur 14 percent growth in company sales over the last half of 2003. The group worked with a $500 million marketing budget for 13,000 restaurants and helped increase system-wide sales by more than $20 billion, introducing new marketing ideas and products, and McDonald’s has been on a roll since.

Parrish arrived at Purdue in 1971 on a full athletic scholarship, thanks to his success as a Hammond, Ind., high school All-American in track and field and his 1971 Indiana state title in the 800-meter run. He lettered four years on Purdue’s track and field team, served as team captain in his senior year and was voted MVP twice by his teammates.

He still felt the pull of academics even greater.

“I spent more time in the Libraries than on the track during my time on campus, and a lot of my weekly rituals and routines centered around the library,” said Parrish, an avid reader and life-long learning advocate.

Parrish also performed in the Black Voices of Inspiration singing group at Purdue. Applying his athletic discipline to academics, he made the dean’s list seven out of eight semesters.

“Roland Parrish is truly one of Purdue’s most cherished partners,” Purdue President France A. Córdova said.

Córdova remembers Parrish declaring his passion for libraries and expressing his interest in the library renovation project at Krannert during their first meeting in 2009. That planned 30-minute encounter turned into a two-hour discussion.

“We met in Dallas in January 2009, and Roland acknowledged the central role libraries played in his quest for academic excellence,” she said. “I remember him recounting fondly all the time he spent studying amid the stacks and carrels of the Purdue Libraries in the early 1970s. This gift is a testament to his love of learning and his recognition of the Libraries as an evolving knowledge and information center for present and future students. Roland’s dedication to optimizing the student learning experience at Purdue is only surpassed by his position as an exemplary role model in the Boilermaker tradition. We are humbled and grateful for his many contributions to our university.”

Libraries Dean James L. Mullins said Parrish’s gift embodied his vision of transforming the MEL library into a learning space unique to Purdue and still rare in academia.

“Roland’s gift reflects his love of the library as an institution that is central to the mission of higher education — past, present and future,” Mullins said. “His own experience and subsequent success inspired him to make a transformative learning environment possible to a new generation, in new ways, with new technologies and methods. We are grateful for Roland’s vision, leadership and generosity.”

Parrish’s gift will help complete the Management and Economics Library project. Already, the LearnLab™, a 40-seat interactive learning space on the second-floor of the Krannert Building, has transformed classroom space into a collaborative environment equipped with smart board technologies and group workspaces.

The recently completed second phase of construction includes team collaboration media stations, a multimedia production center, two semiprivate group study rooms and a business information mini-classroom to support the accounting and finance curriculum. The third phase creates a coffee shop and a commons area and will be finished in early 2012.

“Mr. Parrish exemplifies the quality and caliber of students that Krannert – and the Business Opportunity Program – wants to recruit,” said Jerry Lynch, interim dean of the Krannert School of Management. “His success personifies the desired results. He exemplifies the entrepreneurial spirit that a Krannert education encourages, and his generosity is an example we hope our future alumni will emulate.”

Parrish, a recipient of Krannert’s Burton D. Morgan Entrepreneurship Award, credits much of his success to the education he received at Purdue to his mentor, Cornell Bell. Parrish was the first student recruited by Bell to Krannert’s then-fledging Business Opportunity Program.

Bell, who retired in 2006 and died in 2009, devoted more than 37 years to recruiting and mentoring minority students as the program’s director.

“Krannert and the BOP, thanks to Dr. Bell, became the cornerstone of my success,” Parrish said.

In addition to the library, Parrish supports Purdue Athletics and the Krannert School. He also donated funds for the Lambert Fieldhouse scoreboard and a scholarship in memory of Bell. Another scholarship supports students through the Black Cultural Center.

The Roland G. Parrish Library of Management and Economics bears distinction as Purdue’s first major campus facility named in honor of an African-American alumnus.

Parrish serves on several boards, including the Ronald McDonald House Charities of North Texas and the Owner Operators Reinsurance Co.

Parrish and his wife, Jewel, a Lafayette, Ind., native, and their two children, Rowland and Auluna Jade, reside in DeSoto, Texas. Their daughter is a junior at Purdue.

Writer: Grant Flora, 765-494-3676, gflora@purdue.edu

Sources: James L. Mullins, 765-494-2900, jmullins@purdue.edu

France A. Córdova, president@purdue.edu

Jerry Lynch, 765-494-4388, lynch@purdue.edu

Note to Journalists: Reporters interested in speaking with Roland Parrish should contact Grant Flora at 765-494-3676, gflora@purdue.edu, or Jim Bush at 765-494-2077, jsbush@purdue.edu


MEL’s Database of the Week for 10/8/10

October 8th, 2010

Welcome to Database of the Week — a feature from the Management & Economics Library (MEL). These database snapshots will give you basic information about our most relevant and beneficial online resources.

This Week’s Featured Database: AGRICOLA, from the National Agricultural Library.

Link: www.lib.purdue.edu/mel, in the pull down Quick Access to Business Databases alpha list right below the Libraries’ search box.

Description/focus: AGRICOLA is a record material on agriculture and related topics that are in the National Agricultural Library.

Start with this hint: There are few difference between the AGRICOLA advanced interface and the basic.  Both offer options by clicking Additional Limits which include language, target audience, type of publication, and years of publication.  It also offers a box to check for Full Text, but AGRICOLA has few full text articles.  For example, a keyword search for organic farming has 2040 hits, but the same search for full text results in only 10 titles.  This presents a good opportunity to try out the FIND IT at Purdue Libraries service.  If the title you want is available in another database, FIND IT at Purdue Libraries will do the search and show you where it is.  Perhaps the most useful feature of the AGRICOLA interface is that you can see your search history and combine searches.  For example, the search for organic farming can be combined with specific countries or crops.  AGRICOLA also supplies tools and filters to narrow search results.

Why you should know this database: AGRICOLA topics cover a wide range including agricultural regulations, training, animal science, nutrition, natural resources management, environmental pollution, food science, forestry, energy, and others.  AGRICOLA coverage goes back to 1970.

How this database can be integrated into the curriculum: The AGRICOLA list of results shows an option to Find Similar for each title.  The filters and other tools can simplify  the search process.

Cost:Paid annually by Purdue University Libraries.

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Database of the Week comes to you from the Management & Economics Library (MEL). Our intent is to give you a brief introduction to a database that you may not know.  If you would like more information about this database, or if you would like a demonstration of it for a class, contact kranlib@purdue.edu.  Database of the Week is archived  at https://blogs.lib.purdue.edu/news/category/MGMT/.  For more Purdue Libraries news, follow us on Twitter (@PurdueLibraries).

If you would like us to promote your favorite database, send an email to mdugan@purdue.edu.


MEL’s Database of the Week for 10/1/10

October 1st, 2010

Welcome to this feature from the Management & Economics Library (MEL).  These database snapshots will give you basic information about our most relevant and beneficial online resources.

Database name: LexisNexis Academic Legal, from LexisNexis.

Link: www.lib.purdue.edu/mel, in the pull down Quick Access to Business Databases alpha list right below the Libraries’ search box.

Description/focus: LexisNexis Academic Legal provides the means for legal research.

Start with this hint: The LexisNexis Academic Easy Search page has 2 ways to begin your legal research.  In the top row center panel, called Look up a Legal Case, there are options to get a case By Citation, By Parties, or By Topic.  A Google-type keyword search is not a good choice for legal research.  The best way to find a case is to search by citation number. When you search by citation, it must be in Bluebook format, which includes punctuation… you can see the difference if you search with their example twice, once as U.S. (note the periods) and once with just US.  You could also search by one or more of the names of the parties involved.  A search by Topic will likely result in a huge number of hits.  The second option for legal research is accessed through the panel on the left of Easy Search.  Click on US Legal, select an area from the expanded list, and use the resulting form to select options such as time span and jurisdiction.

Why you should know this tool: LexisNexis Academic includes federal cases and some state cases.  It also includes Statutes, Codes, & Regulations, as well as the full text of many Law Review journals, which provide case background, analysis, and opinions.

How this will help students: The expanded list of US Legal options includes Landmark Cases.  This is a unique opportunity for students to locate and read the actual Supreme Court cases that have been landmarks in the history of the US judicial system.

Cost: LexisNexis Academic is a subscription service paid by the Libraries annually; for more information contact mdugan@purdue.edu.

Database of the Week comes to you from the Management & Economics Library (MEL). Our intent is to give you a brief introduction to a database that you may not know.  If you would like more information about this database, or if you would like a demonstration of it for a class, contact kranlib@purdue.edu.  Database of the Week is archived  at https://blogs.lib.purdue.edu/news/category/MGMT/.  For more Purdue Libraries news, follow us on Twitter (@PurdueLibraries).

If you would like us to promote your favorite database, send an email to mdugan@purdue.edu.


Math Sci Library construction projects finished

September 29th, 2010

Patron access to library materials and study spaces has been restored in the Mathematical Sciences Library after successful installation of a new sprinkler/fire alarm system and new windows throughout the library.


MEL’s Database of the Week for 9/24/10

September 24th, 2010

Welcome to this feature from the Management & Economics Library (MEL).  These database snapshots will give you basic information about our most relevant and beneficial online resources.

Database name: Mediamark Reporter, from GfK Mediamark Research & Intelligence.

Link: www.lib.purdue.edu/mel, in the pull down Quick Access to Business Databases alpha list right below the Libraries’ search box.

Description/focus: Mediamark Reporter provides demographic, lifestyle, product usage, and media data.

Start with this hint: Mediamark Reporter (use Internet Explorer) requires first-time users to create an account using your Purdue email and a password of your choosing.  After you login and enter the database called MRI+, you can explore the choices under Getting Started, but the real substance is accessed by clicking on Mediamark Reporter in the banner next to the tabs. Once in Mediamark Reporter, click on a Report Volume, such as Fall 2009, then select a Report, such as Travel.  The resulting page displays the default data for that report.  Each time you change a Category (Cruise Ships, Domestic Travel, Theme Parks), Base (Adults, Men, Women) or Target (Legoland, Six Flags, Wisconsin Dells), the numbers in the column on the right also change.  If your goal is to find out which groups are the best potential market for your selected product or service, look in the column of Index numbers for scores that are 100 or higher.  In this example, you can find out that women 18-49 are a big target for Cedar Point, Ohio, and that those who use the Web Site LinkedIn are a huge target for hotel rewards programs. For details about the other columns displayed, email your request to kranlib@purdue.edu.

Why you should know this tool: Mediamark Reporter includes historic demographic data back to 2005 so that comparisons can be made.

How this will help students: A marketing plan should include data on user preferences.  This kind of information is included in SimplyMap (see Database of the Week for September 10, 2010) but Mediamark Reporter displays in a spreadsheet which might be more straightforward than a geographic display to some students.

Cost: Paid annually by the Libraries.

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Database of the Week comes to you from the Management & Economics Library (MEL). Our intent is to give you a brief introduction to a database that you may not know.  If you would like more information about this database, or if you would like a demonstration of it for a class, contact kranlib@purdue.edu.  Database of the Week is archived  at https://blogs.lib.purdue.edu/news/category/MGMT/.  For more Purdue Libraries news, follow us on Twitter (@PurdueLibraries).

If you would like us to promote your favorite database, send an email to mdugan@purdue.edu.


Fiction novelist T. Coraghessan Boyle event rescheduled for March

September 21st, 2010

WEST LAFAYETTE, Ind. – A lecture by internationally recognized author T. Coraghessan Boyle planned as part of the Purdue Libraries Distinguished Lecture Series has been moved from this week to the spring.

Boyle, who has authored more than 20 fiction novels, was forced to postpone his scheduled talk Thursday (Sept. 23) at Purdue. He will now speak at 7 p.m. March 29 in Stewart Center’s Fowler Hall. It will be free and open to the public.

Boyle’s most recent novels include “Talk Talk” in 2006, “The Women” in 2009 and  “Wild Child” this year. His next work, “When the Killing’s Done,” will soon be released.

His stories have appeared in national and international magazines, including The New Yorker, Harper’s, Esquire, The Atlantic Monthly, The Paris Review, GQ and McSweeney’s.

The Purdue Libraries Distinguished Lecture series began in 2005 to bring people with notable creative and intellectual achievements to speak at the university. In addition to Purdue Libraries, this year’s sponsors include the Office of the Provost, College of Liberal Arts, Department of English and master of fine arts program in creative writing.

Writer: Jim Bush, 765-494-2077, jsbush@purdue.edu

Source: Judy Schumaker, 765-494-7987, jschumkr@purdue.edu


MEL’s Database of the Week for 9/17/10

September 17th, 2010

Welcome to this feature from the Management & Economics Library (MEL).  These database snapshots will give you basic information about our most relevant and beneficial online resources.

Database name: lynda.com, from Lynda.com.  lynda.com was Database of the Week in August 2009; today’s email is updated information.

Link: www.lib.purdue.edu/mel, in the pull down Quick Access to Business Databases alpha list right below the Libraries’ search box.

Description/focus: lynda.com provides online video lessons on the usage and techniques of software products.

Start with this hint: lynda.com lets you select lessons with a keyword search or from dropdown menus.  The menus cover Subject (try Game Development), Software (such as Quicken), and Vendor. The Vendor list includes Apple and Sony, but also includes Open Source. The lessons list shows the level of difficulty and the time required to complete the lesson.  The lessons cover the expected software such as Microsoft Office, Adobe,  SQL, AutoCAD, Dreamweaver and other common tools, but also include 2D character animation, and many others.

Why you should know this tool: The lessons at lynda.com are short, focused, and  have the right amount of information without being overwhelming. Over the last year, the most viewed lessons have guided Purdue users through Acrobat, ActionScript game development, Captivate, CSS website design, Illustrator, Google Apps including Calendar, Outlook, Photoshop, and SQL. Closed captioning and a transcript are available for many of the lessons.

How this will help students: Students can go at their own pace to learn the basics, and they can learn techniques that will make their presentations more professional and more logically organized.  Types of software include web design, content management systems, digital video, graphics, and more.

Cost: 3 seats, paid annually by the Libraries.

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Database of the Week comes to you from the Management & Economics Library (MEL). Our intent is to give you a brief introduction to a database that you may not know.  If you would like more information about this database, or if you would like a demonstration of it for a class, contact kranlib@purdue.edu.  Database of the Week is archived  at https://blogs.lib.purdue.edu/news/category/MGMT/.  For more Purdue Libraries news, follow us on Twitter (@PurdueLibraries).

If you would like us to promote your favorite database, send an email to mdugan@purdue.edu.


MEL’s Database of the Week for 9/10/10

September 10th, 2010

Welcome to Database of the Week — a feature from the Management & Economics Library (MEL). These database snapshots will give you basic information about our most relevant and beneficial online resources.

This Week’s Featured Database: SimplyMap from Geographic Research, Inc..

Link: www.lib.purdue.edu/mel, in the pull down Quick Access to Business Databases alpha list right below the Libraries’ search box.

Description/focus: SimplyMap provides demographic, business, and marketing data.

Start with this hint: Create a personal workspace on your first visit to SimplyMap. Begin with a Location, such as Florida, narrow to Pinellas County, and hit Go. To select elements to display on the map, click the Variables tab and start expanding categories (click the +) to narrow your choices.  You can pick Census Data, Consumer Expenditure (for example, expand Housing Related to see Child care), Business Counts (narrow by SIC Code), Market Segments (including, for example, In the Armed Forces), Quality of Life (showing crime, earthquakes, temperatures), (Consumer Price Index, MRI Consumer Data, Life Stages; and Simmons Data (formerly Choices 3).  Click Add Selected Variables.   The information that is represented on the map but can also be presented in a spreadsheet: click on the top tab Reports and then Update Report. Each side tab offers a different way of finding information.  For example, in Points if you enter Starbucks the map will show you the locations of the Starbucks coffee shops in the area.

Why you should know this database: SimplyMap has such an incredible amount of data that there is the potential for it to be overwhelming, but it definitely warrants exploring. The Tutorial Videos are excellent guides to help get you started with this database and are recommended.  In addition, one-on-one training is available from the vendor.

How this database can be integrated into the curriculum: SimplyMap online workspaces can be shared.  This database can be used for any class that requires a business plan or forecasting.

Compared to Google: Google does show a list of demographic maps, but we were not able to find any that were interactive.

Cost:  2 simultaneous users, paid annually by the Libraries.

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Database of the Week comes to you from the Management & Economics Library (MEL). Our intent is to give you a brief introduction to a database that you may not know.  If you would like more information about this database, or if you would like a demonstration of it for a class, contact kranlib@purdue.edu.  Database of the Week is archived  at https://blogs.lib.purdue.edu/news/category/MGMT/.  For more Purdue Libraries news, follow us on Twitter (@PurdueLibraries).

If you would like us to promote your favorite database, send an email to mdugan@purdue.edu.


Purdue UP Welcomes New Faculty

September 7th, 2010

Founded in 1960, Purdue University Press is the university’s scholarly publishing arm, reporting to the Dean of Libraries. It is celebrating its 50th year with a number of events on campus, and a joint broadcast series with WBAA public radio.

With a team of five editorial, production, and marketing staff, Purdue University Press publishes around 30 books a year and 11 journals, including six Open Access titles where content is free to read immediately upon publication. The quality and direction of the Press’s publishing program is supervised by an Editorial Board of nine Purdue faculty members, and the Director of the Press receives strategic guidance from a Management Advisory Board including top administrators and outside experts among its membership.

The last few years have been challenging ones for university presses, as scholarly publishers struggle to meet the challenges of shrinking library book budgets and the transition from print to digital. However, Purdue University Press has been responding to change by focusing its editorial program on areas of strength at Purdue, updating its workflows to produce electronic books and journals, and experimenting with new types of business models. In 2010, the Press has published important books in subjects ranging from building construction management to veterinary studies, and comparative literature to Jewish studies. Some further information about these “signature areas” of publishing can be found on the http://www.thepress.purdue.edu

With its renewed focus on scholarship produced at Purdue, the Press is always interested in exploring publishing opportunities with faculty. Further information about the Press and guidelines for prospective authors are available on the website, but Charles Watkinson, the Press’s new Director, also very much welcomes the chance to talk to authors in person. Faculty members are warmly encouraged to contact him at cwatkinson@purdue.edu with questions or to arrange a more informal discussion at the Press’s centrally located offices in Stewart Center Room 370.