{"id":12670,"date":"2024-08-25T15:00:00","date_gmt":"2024-08-25T19:00:00","guid":{"rendered":"https:\/\/blogs.lib.purdue.edu\/news\/?p=12670"},"modified":"2024-09-05T13:18:07","modified_gmt":"2024-09-05T17:18:07","slug":"simplyanalytics","status":"publish","type":"post","link":"https:\/\/blogs.lib.purdue.edu\/news\/2024\/08\/25\/simplyanalytics\/","title":{"rendered":"SimplyAnalytics"},"content":{"rendered":"\n<p>Simply Analytics is a web-based mapping and data visualization tool: create maps, charts, and reports using over 200,000 data variables.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Access<\/h2>\n\n\n\n<p>The <a href=\"https:\/\/guides.lib.purdue.edu\/az.php?s=71213\">List of Business Databases<\/a> is an alphabetical list of databases filtered to those most applicable to business, entrepreneurship, and hospitality and tourism management programs of study.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Tutorial<\/h2>\n\n\n\n<p>Click <a href=\"https:\/\/youtu.be\/avxWPBDw_5c\">Getting Started with SimplyAnalytics<\/a> to watch the basics of using this database.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Related Resources<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/guides.lib.purdue.edu\/db\/mintel\">Mintel<\/a> provides market research reports and consumer data, primarily B2C categories like food and drinks, travel, beauty and personal care, pets, household goods, and retail and apparel.<\/li>\n\n\n\n<li><a href=\"https:\/\/guides.lib.purdue.edu\/db\/mri\">MRI-Simmons Catalyst<\/a> includes demographic, lifestyle, product and brand usage, and advertising media preferences reported by a sample of over 25,000 U.S. consumers.<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\" \/>\n\n\n\n<p><em>Featured Database comes to you from the Roland G. Parrish Library of Management &amp; Economics. If you would like more information about this database, or if you would like a demonstration of it for a class, contact <\/em><a href=\"mailto:parrlib@purdue.edu\"><em>parrlib@purdue.edu<\/em><\/a><em>.<\/em><\/p>\n\n\n\n<p><em>Want to see a specific database promoted in an upcoming edition? Send an email to <\/em><a href=\"mailto:parrlib@purdue.edu\"><em>parrlib@purdue.edu<\/em><\/a><em> and we will gladly promote it.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Simply Analytics is a web-based mapping and data visualization tool: create maps, charts, and reports using over 200,000 data variables. Access The List of Business Databases is an alphabetical list of databases filtered to those most applicable to business, entrepreneurship, and hospitality and tourism management programs of study. Tutorial Click Getting Started with SimplyAnalytics to [&hellip;]<\/p>\n","protected":false},"author":147,"featured_media":12671,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[120,71],"tags":[4885,7008,178],"class_list":["post-12670","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-database","category-mgmt","tag-database","tag-parrish-library","tag-tutorial"],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/blogs.lib.purdue.edu\/news\/files\/2024\/08\/GettyImages-485874352-1.jpg?fit=2057%2C1458&ssl=1","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/pT6ms-3im","_links":{"self":[{"href":"https:\/\/blogs.lib.purdue.edu\/news\/wp-json\/wp\/v2\/posts\/12670","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blogs.lib.purdue.edu\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blogs.lib.purdue.edu\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blogs.lib.purdue.edu\/news\/wp-json\/wp\/v2\/users\/147"}],"replies":[{"embeddable":true,"href":"https:\/\/blogs.lib.purdue.edu\/news\/wp-json\/wp\/v2\/comments?post=12670"}],"version-history":[{"count":1,"href":"https:\/\/blogs.lib.purdue.edu\/news\/wp-json\/wp\/v2\/posts\/12670\/revisions"}],"predecessor-version":[{"id":12672,"href":"https:\/\/blogs.lib.purdue.edu\/news\/wp-json\/wp\/v2\/posts\/12670\/revisions\/12672"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blogs.lib.purdue.edu\/news\/wp-json\/wp\/v2\/media\/12671"}],"wp:attachment":[{"href":"https:\/\/blogs.lib.purdue.edu\/news\/wp-json\/wp\/v2\/media?parent=12670"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blogs.lib.purdue.edu\/news\/wp-json\/wp\/v2\/categories?post=12670"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blogs.lib.purdue.edu\/news\/wp-json\/wp\/v2\/tags?post=12670"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}